Delivers incredible body, bounce and lasting style control on wet or dry hair. Works synergistically with Amplify Volumizing System to leave hair looking and feeling thicker. Especially formulated for volumizing. Good on all hair types. Safe on chemically treated hair. Medium to firm control. Never sticky; does not flake. Brushes through easily leaving hair touchable. Controls frizz and static electricity. Provides medium to firm support with long-lasting memory hold. When styling your hair for body, Add a small amount of Amplify Volume Foam (about the size of a small egg) into the palm of your hand, rub your hands together, gently squeeze and scrunch the product into the hair.